Sheet2Site

What it is

Sheet2Site is a website builder that treats a Google Sheet as the whole back end. You install a Google Sheets extension, fill in rows, pick a template, and the sheet becomes a live website. It is aimed at people who don't code: founders testing an idea, small business owners, and makers who want a directory, job board or listing site without learning a CMS. The company behind it is Sheet2Site Ltd, and the site's footer carries a 2017-2026 copyright line.

Because the data lives in a spreadsheet, it also works as a light way to put a spreadsheet-based database on the web. If you already keep your records in Google Sheets, there is no second tool to learn for the content itself.

What you build and how

The editor is the spreadsheet. You work inside Google Sheets, and the add-on's menu handles everything else. The documentation is organized around the pieces of a site you configure from the sheet: Layout, Design, Navbar, Header, Images, Cards, Filters, Detail Page, Pop Up window, Sub Pages, About, Map, Table and Template. Pages you add by hand are simple: you give a title and some text, and you can add an image and a button with a link. The docs say all of these pages are added to the website's navbar automatically, and the slug is created from the page title. There is also a Markdown template for text-heavy pages.

The data layer is a Google Sheet. You can type rows straight in, copy data from another sheet, or pull it in with the ImportRange formula, which the FAQ confirms. The docs also list an Import JSON feature. Images can be displayed from Google Drive. A "How To Prevent From Copying Your Google Sheet" page covers a concern anyone publishing a public directory will have.

Templates. The site lists Restaurant Menu, Employee Directory, Voting, Business, Jobboard, Events, Real Estate, Table View, Apps List, Digital Nomads, Google Finance, Nasdaq Stocks and a Y Combinator Top Companies List. The FAQ says you can change the template from the Google Sheet after you've already started working on another one. A Showcase section groups example sites by type, including affiliate, business, community, events, food, job board, news, map, music, places, sport, travel, tools and voting. A recent updates list names multiple images on detail pages, smarter search, CSV data download, and lists of links on detail pages and pop-ups.

Detail pages and display. Listings can open as a pop-up window or as a detail page with sub pages. Cards, filters and multi-filters let visitors narrow a long list. The docs also cover QR codes you can add to your website, described as a way to open a link in one click using a phone's camera app. A map view is part of the feature set.

Integrations. The integrations list on the site names Google Forms, Amazon Affiliate, Disqus, Stripe, PayPal, Gumroad, Google Analytics, Typeform, Mailchimp, Chat and Maps. The Typeform docs show how to add a Typeform link in the sheet's navbar tab so a form pops up when a visitor clicks a link or button, with a demo "post a job" button on a job board. The same page explains how to connect Typeform so responses are sent to your Google Sheet, which closes the loop: submissions land in the same table that drives the site. The docs also have pages for Payments, Stripe and Google Analytics, and one for custom JavaScript and CSS styling if a template needs adjusting.

Publishing and hosting. The FAQ states Sheet2Site provides hosting and you don't pay extra for it. It does not provide a domain: you buy one yourself, and the FAQ puts a .com at about $11 a year. The custom domain guide has you add 2 CNAME records pointing at sheet2sitedns.com, either for a bare subdomain like jobs.example.com or the www version. The docs say connection may take up to 24 hours but is usually faster, and the author offers to message you once it's connected.

Embedding. If you already have a site elsewhere, the embed feature puts a Sheet2Site page into it. The docs walk through installing the add-on, creating the template, choosing Embed in your website from the add-on menu, copying the snippet and pasting it into your website builder as embedded code. The FAQ's example is a subdomain like page.example.com or an embed at example.com/page. The blog carries how-to posts for embedding a Google Sheet into Webflow, Carrd, Weebly, Squarespace, WordPress and Wix. The docs add that a custom-coded site is supported too, keeping your logo, navigation bar and footer, on a separate page such as yourwebsite.com/directory.

SEO and versions. The FAQ answers "Is it SEO optimized?" with "Yes it is", pointing to a dedicated SEO page in the docs. Version History lets you see all your website versions from the Google Sheet.

The evidence from the pages

Plans and prices. The pricing page sets out three plans under a Monthly / Yearly toggle, and shows $348 for Basic, $588 for Premium and $349 for Enterprise. Basic connects 1 custom domain, keeps a «Made with Sheet2Site» banner, and includes unlimited websites on the Sheet2Site domain, unlimited cards per page, filters and search, detail pages and subpages, and SSL. Premium, marked Popular, connects 3 custom domains, removes the banner, and adds forms, payments via Stripe, "2x Faster page loading", Google Analytics, chat with your users and custom JavaScript and CSS. Enterprise connects 10 custom domains and adds login and password protection, dedicated account management, contract management, "Enhanced Programatic SEO" and custom templates "available (at extra cost)". Every plan carries a "30 DAY MONEY BACK GUARANTEE".

Trial. The FAQ answers "Is the is a free trial?" with "Yes, you can try out all of the functionality, but it'll be limited to 15 records until you subscribe." It answers "Do you have a monthly plan?" with "Yes, just select monthly above." Hosting is included, and the domain is your own cost. The page also says the product is "Loved by more than +40,000 users worldwide."

Support. The reviews on the home and pricing pages keep returning to a single support contact, Andrey, who answers questions and, in one reviewer's words, optimized the website for them. One reviewer, a product manager at The Hustle, says Andrey "messaged me as soon as we purchased the tool and helped guide me to through setting it up." The support channels listed in the site's footer are Troubleshooting and Contact Support.

What reviewers say they built. The testimonials name real sites: cbtalent.directory, afftable.com, streams.culturaldigital.com, strollerguide.me and freetrade.io/upcoming-ipos. One developer says they can get a site public "in 2 days" without touching SSL or web server configuration. An attorney writes that they built something with very little technical skill and that you can connect forms, payments and MailChimp. Another says a site was created "in 1 day". The owner of a 60-person company says they spent about 2 weeks searching for something that fit and "couldn't find ANYTHING". These are customer opinions the company displays, not independent measurements.

Company. The footer reads "2017-2026 Sheet2Site Ltd." The blog's first headline is "Sheet2Site Was Acquired", without naming a buyer.

Who it suits and who it does not

Sheet2Site fits a solo founder or small team whose content already lives in a spreadsheet and changes often: a job board, an events list, a restaurant menu, a staff directory, an affiliate list, a voting page. It also suits a marketer or freelancer who wants to hand a site to a non-technical client, since the client edits a sheet they already know. A developer who wants to skip SSL and server setup will find the hosting included.

The caveats are about scale and control. The free trial caps you at 15 records, so you can't test a large dataset before paying. The structure is a table with a template on top, so a site that needs complex logic or a back-office workflow will outgrow it, and password protection only arrives on the Enterprise plan. Design control sits in the template options plus custom JavaScript and CSS, which is less than a visual canvas gives you. And because your Google Sheet is the source of truth, you take on the job of keeping that sheet tidy and protected.