Sell Bio

What Sell Bio is

Sell Bio is a link-in-bio builder that also works as a small funnel and storefront builder. Its site describes it as "the bio link that helps you sell": one page at an address like sellb.io/yourname where a creator, coach or freelancer can sell products, collect leads, take bookings and guide visitors from a single link. The company's own tagline for the product is "Turn one link into a full sales system. Interactive funnels, screens, and analytics. No code." The pages do not say where the company is based or when it was founded, so this entry sticks to what the product does.

What you build and how

You start by picking a username, which becomes your sellb.io address. The sign-up path on the home page has 3 steps: choose your name, make it yours by adding content and customizing the design, then review and share. The page asks you to check your links and how the page looks before publishing it. Nothing goes live until you publish, and the site says your content stays saved if you unpublish later.

The design side is template-led. The site shows a catalog of 30 templates in styles it names Cover, Bento, Portrait, Gallery, Poster and Directory, described as photo covers, bento layouts, portraits and galleries. One example, Visual Journal, is "a cover, a story and a visual selection." Choosing a template does not publish your page, and the FAQ answers the question about design skills by saying you start with a complete composition, edit its content and review the result as you go. Each plan lists 4 basic presets plus all 30 template designs, and the Bio plan lists 3 store sections when you build from scratch, or a complete layout when you begin from a template. Growth adds a custom theme editor and generator for people who want to go past the presets.

The commerce side is where it overlaps with a small website or landing page. You publish a digital product by uploading a file, setting the price and showing it beside your links. Visitors pay on your page through what the site calls a secure checkout, without being sent elsewhere, and Sell Bio delivers the file and records the sale. The home page demo, a fictional photographer, shows a €19 photography guide and a €59 1:1 session sitting on one page with a portfolio link, which gives a good picture of the intended layout: a few offers, each with a clear next action. The company also points to published pages by real businesses, including smartspacearchitects, MLaB Golf and mdanassaif, and notes that listing them is not a testimonial or endorsement.

The funnel side is the part that separates it from a plain list of links. Plans differ by the kind of flow they allow. Creator adds multi-step flows in sequence. Growth adds flows with conditional paths, where the next screen depends on each person's answers, which the comparison page describes as routing each visitor to a different offer. The Bio plan has neither, and the FAQ confirms you do not need to build a flow on Bio. In the company's comparison with Stan Store, a coaching example has the visitor answer questions about their profile and goals before reaching the most relevant offer, and the site pitches this for audiences that need segmenting before they buy.

Around the page there is a contact layer. The home page lists the tools it replaces as a bio page, lead forms, bookings, products and checkout, contact management and an AI assistant. Creator includes CRM and contact management, lead capture forms, calendar and channel integrations, an AI assistant with drafts, and the ability to create and edit email sequences. Growth adds contact segmentation, activating and sending email sequences, automatic contact re-engagement, segment-based email campaigns, funnels, heatmaps, comparisons and export. The site's FAQ on email says Sell Bio has a native CRM that organizes leads from your flows and store, and that for email broadcasts you would connect an external email tool.

The evidence from the pages

Pricing is published and short. Bio costs €4 a month, or €40 a year, and is billed monthly on the plan card. Creator costs €12 a month and Growth costs €99 a month. The site says "Every plan includes products," and the product limits scale with the plan: Bio lists 1 published product, Creator up to 5, and Growth "no configured limit."

The per-sale fee also scales. Bio lists a 5% Sell Bio fee per sale, Creator 1.5% and Growth 0%, with payment processor fees applying separately on every plan.

There is no permanent free plan. The comparison page states that Sell Bio "does not offer a permanent free plan for new accounts." Creator and Growth carry a 7-day trial with a card required. The trial starts when you publish, you are not charged until it ends, and you can cancel before then. The site also says existing customers keep their current plan, price and entitlements, with no automatic migrations.

On the page-builder basics the plan cards list your sellb.io/username address, a customizable page and a catalog of 30 templates. Bio says multi-step flows and conditional paths are not included. Creator says flows in sequence are included but conditional paths are not. Growth includes both.

The gaps are stated plainly on the company's own comparison page. There is no community feature yet, and no one-click migration tool from Stan Store, though the page calls the switch "straightforward": create the account, set up products, build a qualification flow and update your bio link. It says support is provided across all plans, and describes the product as "growing in the European and Latin American markets." The home page also carries a quote from a creator named Lukas Kleinmond, who calls the concept excellent and praises the customization options, including videos, links and integrations. The page says nothing about compliance certifications, hosting regions or API access, so a team with those requirements has to ask.

Who it suits and who it does not

Sell Bio suits a solo creator, coach or freelancer who wants one link that does more than list URLs. Someone with a single paid guide can start on Bio at €4 a month, and someone selling a handful of products with a lead form and email sequences has a clear step up in Creator at €12. The conditional flows on Growth are aimed at people with mixed audiences, such as a coach who offers both a cheap guide and paid sessions and wants to send each visitor to the right one.

The caveats are real. The jump from Creator at €12 to Growth at €99 is steep, and Growth is the only plan with branching, so the main differentiator costs the most. A single published product on Bio is tight for anyone with a catalog. Email marketing is thin compared with dedicated tools by the site's own account, since broadcasts go through an external email tool. There is no community feature, and the pages describe no team roles, no code export and no self-hosting, so an agency managing many client pages or a developer who wants an escape hatch into code will find little documented here. For a plain page of links with no selling, the 7-day card-required trial and the paid-only pricing may be more than a free link-in-bio tool needs.