Easytools

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What the product is

Easytools is a no-code suite for selling digital goods. The FAQ calls it "an all-in-one platform for creators and solopreneurs who sell digital products", where you build a product page, take payments with a high-converting checkout, send emails based on purchases, collect testimonials and deliver the product, courses included, from one place. The home page headline is "Sell digital products easier than ever before", with the promise that you go from idea to selling in 5 minutes, "All built on top of your Stripe account."

The FAQ says it is meant for anyone who creates digital products, from a team of one or a solopreneur to an influencer, a freelancer or a growing business. The company says it has helped over 9000 creators earn more than 300 million, without giving a currency for that figure, and the home page shows an "Excellent 4.6/5.0" rating badge. The site is available in English, Polish, Spanish, French and German.

What you build and how

Stripe underneath. The core of the product is a checkout that sits on top of your own Stripe account. The FAQ says Easytools "runs on top of your Stripe account, so your payments and customer data stay in Stripe instead of being locked inside another platform." The payment processor, the customer records and the sales data stay in an account you own, and the company lists data ownership as a benefit: "All the data and content you store belongs to you." The flip side is a hard requirement: to sell through Easytools you must connect Stripe.

The store and checkout. The checkout product is called Easycart, a one-page checkout "designed to enhance conversion rates". The features menu lists 1-click purchases, pricing models, checkout recovery, a customer portal, promotions and discounts, digital downloads, and branding and styles. A company blog post walking through an e-book sale shows the flow: choose a pricing type and currency, set the price and how tax is handled, upload the file or add a link, set when the product is available, optionally enable a countdown timer, then preview and publish the checkout and share the product link. The same posts mention cross-sells, order bumps and upsells, and a payment section that accepts cards (Visa and Mastercard), wallets (Google Pay and Apple Pay) and buy now, pay later options such as Klarna and PayPo.

What you can sell. The solutions menu covers online courses, ebooks and learning materials, SaaS and licenses, events and tickets, subscriptions and Notion templates. A company post lists digital downloads, online courses, webinars, live events, memberships, subscriptions, physical products, audio and services among the product types. A growth section of the menu covers checkout conversion, sales automation, global selling and taxes, and sales compliance.

Websites. The Websites tool builds a page for your product. The home page describes the flow: "Add your product or describe what you need. AI drafts a page with content, then you can edit everything in our drag-and-drop editor." A blog post adds that the generated site comes with built-in analytics for tracking visits. Smaller Easytools apps produce legal pages, cookie notices, FAQs, offer pages, donation pages and tickers.

Emails and automation. The Emails tool runs campaigns "based on sales data with no integrations" and tracks the revenue they generate. Automations work on an event and action model: according to a company post, you choose an event, choose an action, then specify when the automation should run, for example what happens every time a product is purchased.

Courses and gated content. The Courses tool gates video courses, PDFs and other content so only buyers can access it. A course is connected to a checkout so that only verified buyers get in. A company post describes certificates that are issued automatically once a student passes a progress threshold you set in the course panel.

Subscriptions and memberships. When a customer subscribes, Easytools charges them every billing cycle and can notify them about successful payments, upcoming renewals and failed payments. A company post describes members-only updates, private pages and member access management, plus free trials on subscriptions and a built-in affiliates feature where you register partners who earn commissions for promoting your product.

Customer side. Once a customer makes a purchase, they get access to the Easytools customer portal, where they can view all purchased products, manage plans or subscriptions, review invoices and update billing details.

Social proof. The Testimonials tool collects customer reviews, in text and in video according to a company post, and features them on your page and in your checkout.

Integrations and API. The integrations menu names Circle, WordPress, WooCommerce, Airtable, Pipedrive, Framer and Discord, and the footer adds Furgonetka. The home page says you can connect email tools such as Sendgrid, ConvertKit or Mailchimp. The FAQ says native integrations keep expanding, and if a tool is not on the list you can send data from Easytools to a webhook and connect it with Make or Zapier. The footer links a Developer API, a public roadmap, product updates and a feature suggestion page.

Teams. A product update announces roles: you can add teammates to your Easytools account and control what they can do.

Plans and proof points

The FAQ says all features are included in every paid plan under one subscription, and that "You can start with the free checkout plan, then upgrade when you are ready for the full platform." Sign-up asks for no credit card. Several of the company's blog posts describe the plans: Starter at $0 a month plus a 5% transaction fee with unlimited checkouts, Creator with a 2% transaction fee and Professional with a 1% fee. The posts do not agree on the paid prices: two give Creator at $79 a month and one of them Professional at $149, while two others give Creator at $59 and Professional at $99. One post says Websites are not on the Starter plan and that Creator and Professional come with a 14-day trial. Stripe's own processing fees apply on top, since payments run through your Stripe account. The FAQ adds that you can cancel anytime and that there are no long-term contracts.

The home page features two case studies. Design Practice used Easytools to market a course for designers and, over two sales windows in just over two weeks, made $240,000+ in sales with close to 1000 participants. Radio 357 processed 15,000 transactions through Easycart in 10 days for a community initiative to plant a forest. A third case study is headlined "1400 courses sold in 7 days with 47% conversion rate". Testimonials on the wall of love include Melvin Vivas, founder at DonvitoCodes, who found Easytools for his Build with AI courses and praises "Low fees, better tools, and a real focus on creators like us", and Kate Ubysz of Leniwce HR & Growth Meetup, who used it to sell out conference tickets and workshops.

Support runs through chat and email, with calls bookable when needed, plus onboarding help, a knowledge base, a help center, workshops and a creator community. The FAQ says the team will also help you migrate from another platform: "Tell us what you are using now and what you want to move, and we will guide you through the switch." A status line in the footer reports whether all systems are operational.

Who it suits and who it does not

Easytools suits a solo creator or small team that already has, or is willing to open, a Stripe account and wants checkout, a product page, email, testimonials and course delivery in one subscription. The free checkout plan makes it cheap to test an idea, and sellers wary of platform lock-in keep customer and payment data in their own Stripe account. An event organizer selling tickets, a course creator running launches and a SaaS founder selling licenses all have a documented path.

The caveats are specific. Stripe is mandatory, so a seller who cannot use Stripe has no route in. The paid plan prices differ between the company's own posts, so check the current pricing page before budgeting. And the product is built for selling and delivering digital goods, so a team that wants a general website builder or an internal tool will find it narrow.

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