Newly

What it is

Newly is an AI app builder for native mobile apps. You describe the app in plain English and it generates a real iOS and Android app, built with React Native and Expo, which you can test on your phone and publish to the App Store and Play Store. The home page headline is "Idea To App Store In Minutes," its promise is "Describe your idea in plain English. AI handles the rest, from design to deployment," and it says "no coding required." The pages speak to founders who want to "Test every business idea in minutes, not months," to freelancers delivering client apps, and to developers who want a generated React Native codebase they can keep.

What you build and how

The product is a prompt-driven builder with an AI agent at its center. The home page says "Describe what you want and Newly builds it: a real native app you can download, test on your phone, and publish to the App Store & Play Store." Its sample prompt shows the scale of a request: a global, real-time cookie clicker game on a single screen with a satisfying animated click, typed into a box that allows 3500 characters. The point the company keeps returning to is that these are not wrapped websites. It says "Your apps compile to real iOS and Android native code, delivering the performance and feel users expect from true mobile apps," and that every app is built with Expo, "not webviews."

The prompt is not the only control. The home page lists a canvas "that lets you tweak UI," embedded device previews, and real-time collaboration: "Invite teammates to build in real-time." It also says Newly generates App Store and Play Store assets automatically, so the listing visuals come out of the same tool.

One guide shows what a single prompt produces: for a fitness app with workout tracking, progress charts and social sharing, the company says the AI generates 15+ React Native screens, a Supabase database schema, user authentication, chart components and social sharing APIs. A second example shows the chat itself, in a panel the site calls Newly Studio. A request for a food delivery app with real-time order tracking, push notifications and Apple Pay integration gets a reply that it will use React Native with Expo, with a plan covering tab navigation with an order flow, a MapView for live tracking and push notifications through FCM. It reads like a coding agent that plans before it generates.

The backend is part of the product. The home page promises "Automated databases, authentication, and storage that scale with your users," with no configuration, and says Newly "Integrates backend and AI services to make your app more than just an interface." A mobile comparison page names the pieces: a built-in Liquid Backend with a PostgreSQL database, cloud storage, edge functions and WebSocket support, native push notifications through APNs and FCM, email through a Resend integration, SMS through Twilio, in-app purchases through RevenueCat, and Stripe payments through the Liquid Backend. Supabase is supported too, and the company lists Supabase with PostgreSQL, Auth and Storage among its integrations alongside GitHub. On the device side, the same page lists camera, GPS, Bluetooth and biometrics, and claims 60fps native performance.

Testing and release are built in. The Agent plan lists iOS and Android simulators and "Android & iOS app store deployment." The company lists one-click Android APK downloads, an AAB builder, and iOS deployment via Expo Launch, which it says handles the builds and the submission, with "Every step happens inside Newly." Its pages also advertise "Native IPA & APK," "App Store Compliant" and "No Mac Required."

Code ownership is the other pillar. The home page says "Own the code," with "Full access to your app's source code. Export, modify, and deploy anywhere. Zero vendor lock-in." The company says you can download the project as a ZIP file or export it to GitHub, and calls the code "standard React Native + TypeScript that any developer can continue working on in VS Code or any IDE." Version history is listed among the included features. That makes Newly a generator more than a closed platform: the output is a normal project, and a hand-off to a developer is an expected path.

Beyond the builder, the site runs app templates, a "Built with Newly" showcase, tutorials and YouTube videos, a referral program, and vibe coding hackathons.

Plans and pricing

Pricing is published as a starting point. Several pages say Newly starts at $25 a month, and one lists what that includes: "AI code generation, Code export (GitHub/ZIP), APK builder, AAB builder, Liquid Backend, Authentication, Cloud storage, Push notifications, Supabase support, Version history." The home page shows the plan card, called Agent, with an annual option that saves $280 a year, 200 credits a month, Android and iOS app store deployment, iOS and Android simulators and Priority Support. The pages say "No credit card required" and "Cancel anytime," and buttons such as "Sign up for free" and "Start Building Free" offer a way in before paying. The site does not say how many credits a typical app consumes.

A second tier, Newly Apex, is marked "Coming Soon" and described as "Scale with expert support." Its card lists automated testing on dozens of iOS and Android devices, App Store and Play Store compliance, automated App Store screenshots, landing pages and metadata submission. The company says thousands of creators build mobile apps on Newly, without giving a count.

Who it suits and who it does not

A founder with one app idea gets the shortest path on the page: describe it, test it on simulators or a phone, publish to both stores, and keep the source. A freelancer can hand a client a React Native repository instead of a locked project. A developer who knows React but not mobile releases can use the generated code as a head start and keep editing in VS Code or any IDE. Small teams can build together in real time.

It is a poorer fit for an operations team that wants a spreadsheet or block editor for internal forms: Newly is a prompt and code workflow aimed at consumer-grade mobile apps, with the canvas there for tweaking UI rather than building screens by hand. The credit-based plan means cost depends on how much you iterate, so a long build draws down the monthly allowance. And the Apex tier with device testing and store compliance help is not yet available, so for now a team that wants that support has the Agent plan only.