StoreMaker

What StoreMaker is

StoreMaker is a no-code ecommerce builder aimed at small sellers in India. Its pages describe it as "built specifically for sellers" and as "designed for beginners and small business owners", with home sellers and first-time online store owners named as the audience. You sign up, and the company says you get a live ecommerce website plus an admin panel straight away, with no setup and no coding. The headline promise is a store live "in 10 seconds", and the page's own comparison is to the past: "Five years ago, creating an online store in India required ₹50,000+ and weeks of development time." The site also says StoreMaker "works globally" and that it is "Trusted by 1300+ sellers". The pitch is a store you run from your phone, paid for in rupees, with the payment methods Indian buyers already use.

What you build and how

The signup and the store. Signup is one form: store name, email, password, phone and a plan. Your store address is chosen at that point, in the form yourstore.storemaker.in, and the store is live there as soon as you submit. A public demo store is linked from the page. The company describes a 6 step flow: sign up, the store goes live, add products, enable payments, share and sell, and manage orders.

Adding products. The product step is deliberately plain: "Upload photos from your phone. Write product names and prices. Click save. Done." The company says you can start from ready-made templates and that you can launch in under 5 minutes. The Starter plan allows up to 5 categories and 30 products, and the Growth plan removes those limits. The editing surface the company describes is a dashboard with buttons and image uploads, which it likens to using WhatsApp or Instagram.

Payments. This is where the product is tuned to its market. You enter your UPI ID and a QR code is generated automatically, and you can enable cash on delivery with one click. The plan lists name Google Pay and PhonePe for UPI, and the FAQ says the product supports "UPI payments, Cash on Delivery (COD), and Google Pay integration out of the box". For sellers outside India, the FAQ says "StoreMaker supports online card payments internationally".

Selling and order handling. Customers reach the store by the link, which the company suggests sharing on WhatsApp and Instagram. They order and pay on their own. All orders appear in a mobile dashboard, and the copy contrasts that with tracking orders in a notebook or in WhatsApp threads. The admin side is promoted as "No laptop needed", so the whole business can be managed from a phone. The company says the store and the admin dashboard are responsive on mobile, tablet and desktop. For customer updates, the FAQ says you manage orders in the admin panel and "notify customers via WhatsApp".

Local touches. Both plans include Google Maps integration and "Basic SEO". The Growth plan adds custom domain support, custom logo and color customization, faster website performance, priority support and early access to new features.

Who the company pictures using it. 4 seller types are named as perfect fits: saree and boutique sellers, food and tiffin businesses, home bakers and handicraft artisans. For each, the page frames the benefit as showing a catalog with photos and prices, or building a food menu, without technical skills.

Moving in. The company says "Migration support is currently limited", and suggests creating a new store and adding products through the admin dashboard.

What the pages say about plans and proof

Pricing is published in rupees. The sign-up list shows a Trial Plan at ₹50 for 7 days, then the plans below.

• Starter, 1 month: ₹222. Includes 1 professional online store website, up to 5 categories and 30 products, COD and UPI payments (GPay, PhonePe), mobile-friendly use, Google Maps integration, basic SEO and order management from mobile.
• Growth, 1 month: ₹499. Everything in Starter plus unlimited products and categories, custom domain support, custom logo and color customization, faster website performance, priority support and early access to new features.
• Starter longer terms: ₹999 for 6 months (saves ₹333, "Get 1.5 months FREE"), ₹1799 for 1 year (saves ₹902, 4 months free) and ₹2999 for 2 years (saves ₹2403, 11 months free).
• Growth longer terms: ₹2249 for 6 months (saves ₹745, 1.5 months free), ₹3999 for 1 year (saves ₹2072, 4 months free) and ₹6999 for 2 years (saves ₹5143, 10.5 months free).

The page also translates the monthly prices into daily ones, ₹7 a day for the Starter month and ₹17 a day for the Growth month.

One inconsistency is worth knowing about. The FAQ answers "Is StoreMaker a free online store builder?" with "StoreMaker offers a 7-day free trial with no credit card required. Paid plans start at just $3/month after the free trial." Meanwhile the plan picker lists the 7-day Trial Plan at ₹50, and the hero text says "Free 7-day trial". The FAQ quotes that starting price in dollars while the plans are priced in rupees.

Other claims on the pages: the company says you can launch "in under 5 minutes using our ready-made templates and QR payment integration", and that "1300+ stores created this month". Those are the company's statements about itself, not measurements. Support is described as "Our support team is here to help you", with a Contact Support link, and priority support is a Growth feature.

Who it suits and who it does not

StoreMaker suits a seller who wants a store online today, takes orders over WhatsApp and Instagram already, and wants UPI and cash on delivery without configuring a payment gateway. A home baker, a saree seller or a food business with a small menu fits the 30 product ceiling on Starter. The monthly price of ₹222 is low enough to test an idea, and the multi-year discounts reward sellers who stay.

It is a narrower fit for a business with a large catalog, which will need the Growth plan from the start, and for a team that wants a deep editor or a library of third-party integrations: the product is built around payments, WhatsApp sharing and Google Maps. Migration from another platform is described as limited. A seller outside India can use card payments, but the product's own examples and wording are built around Indian buyers and Indian payment habits. And because the trial pricing is stated 2 ways on the page, a careful buyer should read the plan picker at signup.