intra-mart

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What intra-mart is

intra-mart is a Japanese web application development platform for business systems, sold by INTRAMART Corporation. Its own 3-minute guide describes it as a platform that lets people with little programming experience build business systems, and the site groups the offer into low-code development, a common system platform, workflow, BPM and ready-made business applications. It is written for enterprise IT and operations teams that have to digitize request and approval flows and consolidate scattered internal systems. The site is in Japanese, with English and Chinese versions linked in the header.

The company page says the business started in 1998 as an in-house venture of NTT Data and became an independent company in 2000. The same page says the product has been installed at more than 13,000 customers through dealer partners across Japan, and that it has a subsidiary in Shanghai.

What you build and how

The entry point is the low-code layer. The products page describes a business logic builder where you create logic "like a flowchart" by placing parts, rather than writing it. The 3-minute guide adds no-code screen building, workflow building and links to existing systems as the three things it walks through, with input forms as the visible example. The system common platform, sold as Accel Platform and, for the same description, intra-mart DPS, is the framework underneath. It is described as handling business process execution and links to existing systems, and as something a company can use as a single company-wide base, including across global sites. A cloud version of the common platform is sold as Accel-Mart.

Workflow and BPM are the center of the product. The BPM page text says a company can design and build the way work is actually done on the floor itself, which is how it describes continuous improvement and overall optimization. The workflow side is where the market claims sit, covered below. Digitized request and approval flows are the first use the 3-minute guide names for someone who does not know where to start. The solutions menu also groups BPM integration, workflow integration and templates, which signals that ready-made starting points exist, though the site gives no count of them.

On top of the platform sit the business applications. The site describes a framework for business systems and a way to consolidate separate systems into one intra-mart environment to simplify operation. Two applications are described in detail: groupware, with central schedule management and workspaces, and back-office DX, covering expenses, travel, HR and general affairs, and attendance. The menu names more, grouped by use: travel and expense settlement, attendance, sales support, sales, purchasing and procurement, shipping support, operations and master data management, security, document and contract management, internal information sharing, and IoT. Accel Applications is the name for the ready-to-use business applications, and intra-mart Procurement Cloud is a separate cloud application for procurement. For public bodies the site lists a municipality DX solution certified as an LGWAN-ASP service.

AI has its own page. The framing is "ヒトとAIと業務をひとつに動かす" (move people, AI and work as one). For developers it describes what it calls AI-native development in four steps. You talk to the AI to organize the work and define requirements, which become a structured specification. The AI then generates the code from those requirements, checks the generated code against the specification and shows test results for a person to review, and when the process changes you update the specification and the AI retests and revises. The page lists what the AI generates: screens such as registration, approval, inquiry and list views; logic such as approval routes, conditional branches and approvers; test code; and data input and output code. For the business side, the page describes AI agents that automate work and a four-step loop of understanding the current process, defining the roles of people and AI including logic, permissions and approvals, running the work together with existing systems, and reviewing the results. The products page also lists a generative AI offer for work efficiency and system development.

Services round it out. IM-QuickActivate is the name for total DX support, IMUG is a user group for sharing DX planning and promotion know-how, and a training program offers e-learning and made-to-order courses along with certifications.

What the pages state

The site publishes no prices. The contact section says that questions such as how to proceed for a given system configuration, and what it will cost, are answered directly, and the calls to action are a contact form, a document request, a free trial and an online product demo. A line on the products page invites you to try the features free and check how they feel and fit your work.

The scale claims are the company's own. The products page lists more than 10,000 companies as installations, while the company page says more than 13,000 customers, so treat the two figures as figures from different pages rather than a contradiction. It also claims 19 consecutive years at No. 1 for workflow and BPM, citing Fuji Chimera Research Institute's "ソフトウェアビジネス新市場2024年版" (new software business markets, 2024 edition), workflow packages, on a fiscal 2023 sales basis. It lists 200 domestic and overseas partners.

The case-study index shows who uses it and for what. Customers named include Panasonic Digital, Nidec, Daiichi Sankyo, Toyota Finance, Kyushu Railway Company and Teijin Engineering, spread across tags such as construction, finance, pharma and biotech, materials, transport, retail and consumer goods. The headlines mention a workflow used by 130,000 people across a group, an integrated platform for 12,000 users, about 10,000 annual approval requests digitized, and a workflow linking a head office with 550 pharmacies. One headline describes a customer that kept using intra-mart in-house for 10 years and then upgraded, which is a useful signal about longevity.

Security and compliance detail beyond the LGWAN-ASP certification for the municipal solution is not stated on the site, and neither are hosting regions, open-source terms or code export.

Who it suits

intra-mart suits a large or mid-size Japanese company, public body or group with a long list of approval flows and legacy systems, where the buyer wants a vendor with a long track record in workflow, a partner network and training. A small ops team with one internal tool will find the scope heavy, and so will a solo founder, since everything is sold through demos, trials and partners rather than a self-serve plan.

The main caveats are language and process. The pages are in Japanese first, and the buying path runs through contact, a trial and dealer partners instead of a published price list, so it is hard to size a budget in advance. Teams that want to ship a public-facing product will find the material here centered on internal systems, approvals and back-office work, so it is a narrower fit for that goal.

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