Botmother
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What Botmother is
Botmother is a no-code builder for chatbots and AI assistants that live inside messengers and on websites. You build the bot once in a visual drag-and-drop editor and run it on Telegram, Telegram Business, WhatsApp Cloud, Facebook, Instagram, Viber, VKontakte, Odnoklassniki and Max. The company's line is that you do not pay separately for each platform: "everything is already included in the price". It targets small businesses, freelancers and marketing or support teams that need a bot to collect leads, answer customers and sell inside a chat. The home page says the builder is used by marketers, cafes and restaurants, hotels, online schools and non-profit organizations, and that "More than 600 different companies collect and edit bots in Botmother every day." Alongside the self-service builder, the company also takes requests for custom-built bots, priced individually.
What you build and how
The editor. Bots are built "from ready-made blocks by simple drag and drop", and the home page says there is no limit on scenario size or the number of users. The editor tour names the building blocks: a "message" block that welcomes the customer, "buttons" that offer a menu, an "image" block, a "forward" step that moves the customer to the next stage, and a chat block that connects a person to the dialogue. You add stages and sections to the scenario at any time, so a bot can grow after launch. The WhatsApp page lists the further tools you work with: tags to segment the audience, mailings, additional scenarios triggered by events, variables, and links to other applications through service connectors or API requests.
Channels. One bot serves every channel. The platforms page gives each messenger its own pitch: replying to clients on VKontakte, collecting applications in Viber, running a bot for a loyal audience on Odnoklassniki, automating Instagram conversations and routing users through scenarios, and connecting bots to Telegram Business accounts for quick replies to direct messages. The WhatsApp page walks through setup in 3 steps. You get a token and phone ID in Meta and enter them in the bot settings, copy the token and webhook from Botmother back into Meta, then create the bot and send it /start. For websites, Botmother offers a chat widget with a bot, a helpdesk system and analytics, and the menu also lists a customer communication chat center.
Templates. A templates page offers ready-to-use bots with no coding. The home page groups ready-made solutions by job: lead collection for contacts and client requests, a business card bot with main information and quick links, user support, employee onboarding with an introduction to the company and first steps, a sales funnel for selling through messengers, and an AI assistant with GPT. The menu adds a lead magnet delivery bot and an event bot. You can connect a template to a messenger as it is or change it to suit your needs.
AI. AI assistants handle natural language, analysis and responses, with escalation to a person. The FAQ describes the setup: upload the materials the assistant learns from (a knowledge base, instructions or documents), insert your OpenAI key, connect the assistant to a channel and test it. The integrations page lists OpenAI's ChatGPT, GPT, Whisper (audio to text), Text To Speech (so a bot can talk) and DALL-E (images from a text description), as well as YandexGPT. You pick a model and use it in the bot to generate text, answer questions and handle other tasks.
Integrations and payments. The home page's integration strip shows Google Sheets, Zapier, Usedesk, ChatGPT, YandexGPT and payments. Zapier is listed as the way to transfer data from Botmother to over 2000 applications without programming. For selling inside a chat, the integrations page lists PayOnline with a 0.7% commission when you tell their manager you want to accept payments with a Botmother bot, Robokassa at a 2.7% commission using the promo code 01botmother, bePaid, and YooKassa for card payments right in a Telegram bot.
Operating the bot. The home page describes 5 built-in tools. Statistics track the most visited bot sections, the number of messages sent and the user retention rate. Chat lets an operator join the dialogue and respond on the bot's behalf, so the customer does not switch windows. Users lets you browse the bot's audience, filter by tag, name, platform, screen and ID, and open any user's page. Broadcasts send news and offers to groups defined by tags. Payments take money in the messenger through the ready-made integrations. A knowledge base covers setup help.
Plans and what the pages say
The free plan. After registration you are put on a free Test plan. The price page says you can create up to 10 test bots there to try every feature, with limits on users and messages. Its FAQ adds that the plan "will only work for 5 testers": a tester is a bot user who does not use up the limited number of actions per day, and you assign testers in the Users section. The home page FAQ says that on the free plan you can build a chatbot or AI assistant, test the flows and connect the main channels before buying.
Paid plans. A live bot is a fully functional bot on a paid plan that "responds to all users who write to it", activated with a slider labeled "Connect the bot to the plan". All 3 paid plans include no limits on users and sent messages and the full functionality of the platform:
- Start: 1 live bot, $49 a month or $490 a year.
- Advanced: 5 live bots, $159 a month or $1590 a year.
- Professional: 10 live bots, $169 a month or $1690 a year.
The annual option is marked "17% cheaper", and new users get an introductory price: "the first 2 months of the Start plan are $ 22/mo". Plans renew automatically, monthly or yearly, and you can cancel before the payment date. A refund is available within 7 days of the first payment, for card payments only. You can pay by card or, for companies and individual entrepreneurs, by bank transfer, and special payment plans are available on request by email. Paper contracts are not offered.
Scale and customers. The home page says its bots process 3 million messages per day and 1 billion per year, that the largest bot serves 2.5 million users, and that one bot processed 1 million messages and 250,000 new users in a seasonal period. Customer reviews are specific. Lizzi Korinfskaia says her first bot, for groups selling children's products, "freed me from two-thirds of routine questions." Aleksei Sveshnikov, a marketing director, reports that with a QR-code bot, phone-number authentication fell from 30% of customers to "only 1−2%". Alexey Gavrilov, an IT entrepreneur, writes that "The functionality is a bit difficult to figure out, but not critically so" and that support solved his issue on a weekend.
Who it suits
A small business or freelancer that wants one bot on Telegram, WhatsApp and Instagram at once will find the pricing model clear: the cost depends on how many live bots you run, not on how many messengers you connect or how many messages go through. The big price step is from 1 live bot to 5; the Professional plan adds 5 more for a small difference. A team selling in chat can use the payment integrations, a support team can have an operator take over a conversation, and data can move on through Google Sheets, Zapier or API requests.
The caveats: an AI assistant runs on your own OpenAI key, so model usage is a separate bill on top of the plan, and the payment options are limited to the providers on the integrations page. As one reviewer notes, the builder also takes a little learning before it feels quick.