Ghost
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Ghost is a modern blogging and publishing platform that started as a Wordpress alternative and evolved into a business tool for independent writers and creators. It includes membership and subscription features so you can charge readers directly, and a native newsletter system for audience retention and engagement.
Ghost isn't a visual website builder like Webflow; it's optimized for publishing workflows and audience monetization. It fits solo creators, independent publications, and newsletter writers who need clean design without the overhead of a general-purpose website builder.