Universe
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Universe is Ticketmaster's branded platform for independent event organizers. You can build a custom event website and handle ticket sales without going through Ticketmaster's main marketplace. It includes promotion tools, email marketing features, and analytics tied into Ticketmaster's broader ticketing infrastructure.
The platform appeals to organizers who want professional ticketing backed by Ticketmaster's expertise and reach. It's a middle ground between a full marketing platform and a ticketing-only tool, useful for events of various sizes that need both sales and promotion support.